AGENDA HIGHLIGHTS* THUR. 8-12-21
7:00 AM ---- REGISTRATION (OPEN UNTIL 5 PM - LEVEL 4 - LOWER LEVEL
IN FRONT OF ZURICH BALLROOMS) - ALL GENERAL SESSIONS
WILL BE IN ZURICH BALLROOMS A,B,C & D
8:30 AM ---- THIRD ANNUAL AQ TALENT SURVEY RESULTS - Hear what hundreds of personalities from all formats and market sizes had to say in our third, full-scale report on the state of radio talent since the pandemic. Presented by Fred Jacobs of Jacobs Media
9:30 AM ---- INTRODUCING ‘THE PODQUEST WORKSHOP’ - A New Approach To Developing A Podcast Strategy - Amplifi Media’s Steve Goldstein is back with the latest data on podcasting, plus, the introduction of a new program designed especially for those in dire need of direction and answers to long unanswered questions about podcasting - He’ll unveil for the first time, ‘The Podquest Workshop,’ - a special program on podcasting designed exclusively for radio talent.
10:00 AM ---- RADIO ROUNDTABLE 2021 - ‘RADIO BEYOND THE PANDEMIC’ - Following one of the most uncertain times in our industry’s history, a panel of top radio executives offer a candid look at what talent and programmers can expect in the coming months. With scheduled guests: Justin Chase - Beasley Media Group, Tony Coles - iHeartMedia, Pat Paxton - Audacy, Greg Strassell - Hubbard Radio and Jon Zellner, iHeartMedia - Led By McVay Media’s Mike McVay - Sponsored by Benztown
11:00 AM ---- PRESENTATION OF THE 2021 ‘‘KRADDICK AWARD’ - Presented to KRBE Houston’s Roula & Ryan Show
11:10 AM ---- WHAT I LEARNED DURING THE PANDEMIC - HOW IT CHANGED OUR SHOWS - Beyond the obvious impact Covid-19 has had on everyone, for radio talent, its effects also led many to rethink their approach to content and a renewed appreciation of their relationship with listeners. To share their stories are scheduled guests: Roula Christie - KRBE Houston, John Records Landecker, WGN Chicago, Mercede Martinez - MIX 94.1 Las Vegas, DeDe McGuire - Nationally syndicated ‘DeDe In Morning Show, Dallas - Bill Michaels - 97X Davenport, IA And Joe Pesh - Y100 San Antonio - Led by WLAV-FM Grand Rapid’s Michelle McKormick - Sponsored by Compass Media
12:45 PM ---- PRESENTATION OF THE MIW ‘AIRBLAZER AWARD’ to DeDe McGuire
1:00 PM ---- WOMEN’S FORUM: ‘BREAKING THE GLASS CEILING - AND BEYOND’ - This panel will tackle the continued challenges facing women in the industry when it comes to programming, taking on leadership roles, dealing with politics and mentoring fresh new faces who are passionate about radio’s future. Scheduled guests include nationally syndicated, Dana Cortez - Phoenix, Riley Couture - Hot 99.5 Washington, DC, Joey Fortman - KOIT San Francisco, Julia Lepidi - B96 Chicago, Holly O’Connor - Hot 101.5 Tampa Bay and Angi Taylor - Rock 95 Chicago - Led by Charese Fruge - Sponsored by vCreative
2:30 PM ---- 10 KEYS FOR TURNING ‘GOOD’ SHOWS INTO ‘GREAT’ SHOWS - Talent Specialist Tracy Johnson is back and will uncover some of the smallest, yet costliest roadblocks that keep a lot of shows from reaching their full potential. Presented by Tracy Johnson - Sponsored by Benztown
3:30 PM ---- TUNING UP YOUR BRAND ‘ETIQUETTE’ - Want higher earnings and making yourself indispensible to your company? Well, who doesn’t? But achieving these goals may involve honing your approach with other levels of management that goes beyond the norm. Learn how some of radio’s top earners and most valued talent tuned up their own brand etiquette. Presented by Buzz Knight with special guests Eric Ferguson & Drew Horowitz
4:30 PM ---- BATTLE OF THE BITS 33 - ‘BACK FOR ITS 33RD YEAR! A ‘Boot Camp tradition is back - Featuring Judges Monica Brooks - K92 Roanoke, Chet Buchanan - KLUC Las Vegas, Eddie Pappani - ROCK 107.3 San Diego, & Eric Rowe - KRBE Houston, and led by Stephen Donovan - Sponsored by Good Parts Media, powered by AdLardge Media
6:00 PM THURSDAY NIGHT ‘MIX LOUNGE’ (ZURICH FOYER) Sponsored by The Mix Group
FRIDAY AUGUST 13TH, 2021
7:00 AM ---- REGISTRATION (OPEN UNTIL NOON) - LOWER LEVEL
ACROSS FROM ZURICH BALLROOMS - ALL GENERAL
SESSIONS WILL BE IN ZURICH BALLROOMS A, B, C & D
9:00 AM ---- MASTERS OF THE MORNING 7 - An all-star cast of radio’s finest join for our 7th annual gathering to share more time-tested stories of success. With scheduled guests: Johnny Magic XL1067 Orlando, Mojo Channel 955 Detroit, Patty Steele - CBS-FM New York, Woody, of the nationally syndicated ‘The Woody Show Los Angeles and Special Guest Lainie Fertick of Critical Mass Media - Led by iHeartMedia’s Dennis Clark- Sponsored By Premiere Networks
10:00 AM ---- ‘THE CRUCIAL ROLE OF INNOVATION IN AN EVER-CHANGING BUSINESS - Futuri CEO Daniel Anstandig will share timely and clever media innovations from a diverse array of teams and companies. Plus, how each of them has gone beyond conventional thinking to create solutions that propelled them ahead of their competitors.
Presented by Daniel Anstandig - Sponsored by Futuri Media
11:00 AM ---- MANAGING CONTENT IN A PC CHARGED WORLD - Thanks to an ever-growing onslaught of political correctness, top radio hosts and programmers alike are now tasked with adding protective measures to content both on and off the air. To discuss are scheduled guests: Nationally syndicated Dana Cortez, of The Dana Cortez Show, Phoenix, ’ Brian Philips - Cumulus Atlanta, Louie Diaz - Cumulus Atlanta, Fred Jacobs, Jacobs Media Detroit, Brian Sherman The Drive Chicago, Cat Thomas Hubbard Seattle. Led by Bert Weiss, of the syndicated ‘The Bert Show’.
Sponsored by The Mix Group
NOON ---- THE FRIDAY LUNCHEON (Served Buffet)- With Entertainment By ‘Willie Griswold’
1:30 PM ---- MAKING THE MOST OF CHANGE - During a time of constant change in our industry, a panel of top minds weigh in on getting the most out of every change, whether it’s more hats to wear, rebuilding a show or even a new owner. Joining for the discussion are Alex Franco - Mix 94.7 Austin, Geena The Latina - Channel 933 San Diego, Miguel - Hot 101.5 Tampa Bay, John Peake - iHeartMedia Los Angeles and Jaime White - Alice 105.9 Denver.
Led by Angela Perelli - Sponsored by Comrex
3:00 PM ---- THE PEOPLE AND STORIES BEHIND SOME OF RADIO’S GREATEST SHOWS - Get first hand stories behind some of radio’s most iconic shows. Plus, what today’s talent can learn from their rise to fame. With special guests, Lee Abrams, Elroy Smith - The Coach, San Francisco, Greg Solk - Audacy Chicago, and Colby Tyner - Urban One
Led by Randy Lane
4:15 PM ---- TALENT ON THE RISE - We’re most pleased to announce the inaugural edition of an all-new segment at MSBC - ‘Talent On The Rise’. This session serves to cast the spotlight of some of radio’s newest rising stars. Those featured this year will include Greg Beharrell, night-time host at KLOS Los Angeles and syndicated by YEA Networks. Also featured is Janda Lane - The Drive, Chicago, Jore’l of The Reach Media syndicated ‘Morning Hustle - Intern John - Hot 99.5 Washington, DC, Shelby Sos - Power 96 Atlanta (and other iHeart stations) and Kelly & Wood, WILD Country 99, St. Cloud, MN - Led by Rob Cressman Hubbard Chicago.
*Speakers/Sessions subject to change
NOTE FROM MSBC: We take the health and safety of our attendees very seriously. With regard to Covid, at next week's 33rd Annual Morning Show Boot Camp in Chicago, we'll be strictly adhering to both local and hotel guidelines. As of 8/4/21, outside of its staff, the hotel is not requiring its guests to wear masks, but we are urging those who feel more comfortable wearing them, to please do so. As we have for the last several weeks and months, we'll continue to monitor the latest updates and act promptly as needed.